You have got your coaching certification, you are great at what you do and are now feeling 100% ready to start working with paid for clients.
There is just one problem….where to find people who are willing to pay?
Below are three tips for attracting more coaching clients.
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Leverage the power of social media (but make sure you are working SMART not HARD)
Social media is such a powerful tool as it gives you access to millions of potential clients from across the globe. But many new coaches find themselves in social media overwhelm and spending all of their time glued to a laptop.
There are certain things you can do to worker smarter, such as bulk creating your content. Automation is also super important to make sure you have a system of attracting clients that is SCALABLE. Facebook ads and putting in place a powerful sales funnel can allow you to attract clients in a totally automated and systemised way without you actually needing to be online.
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Make sure you are crystal clear on the problem you solve.
The easiest way to get more clients is to get very specific on the main problem you solve and make sure that this problem is a MAJOR issue in your ideal clients life. For someone to invest in a coach, the problem needs to feel pressing enough.
The problem should be really holding them back in some way such as a financial issue, a relationship issue, a health issue or a career issue. It needs to be a problem that is really affecting their day to day life in such a way that they would be willing to pay for that problem to disappear.
3. Know how to SELL!
So many coaches are GREAT at sharing value but not so great at actually selling their programs. There is no point in giving out tonnes of free advice if you don’t then invite someone to actually work with you. It’s important to strike the right balance. You need to give value to show that you are great at what you do and to build that know, like and trust factor, but you also need to make sure you are frequently letting people know about your amazing coaching program that will be able to assist them further.
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